The Importance of Well-Produced Demos

The Importance of Well-Produced Demos

There are a lot of people writing high-quality songs these days. Some producers, performers and record companies’ A&R (Artists and Repertoire) people find themselves trawling through hundreds of demos a month to find the next big artist they want to work with. With your demos you have maybe thirty seconds to capture the attention of these key industry decision makers. Look at it from their perspective: they have a mountain of material they have to get through by 5pm. They’re going to be making snap decisions and anything that could be a little red flag that says ‘not professional’ is a simple way for them to add one more ‘no’ and get one closer to the bottom of the pile. That’s why the quality of your songs matters in every respect. Some writers are at a stage in their careers where they can afford a pro home-setup and they have a ton of top-quality performer contacts – good for them. But, if that’s not you, it’s definitely worth considering getting a music production company to take care of your production needs. Here are some reasons why:   Professional-quality demos have become the norm It’s nice to think a great song will shine through even a shoddy demo. And that probably was true back when quick demos we’re thrown together in one take on cassette. As technology has progressed, the key industry players looking at your material started hearing better and better quality demos. They’re just not used to using their imagination to compensate for amateur recordings anymore. You’re putting yourself at a major disadvantage if your music sounds anything...