We don’t often acknowledge it, but as songwriters we’re entrepreneurs. We’re small business owners and that business is our work. We’re creating something from nothing with the aim of finding an audience to consume it.

Seth Godin is an celebrated entrepreneurship guru, founder of numerous companies and author of a handful of books. In this interview, courtesy of Entrepreneur Magazine, he dispenses a ton of wisdom useful for songwriters: in particular the value of failing until you succeed, or in our case writing and writing until something takes off.

If you enjoy the video you can also check out Godin’s exceptional book The Purple Cow on being remarkable in a world overwhelmed by unremarkable ideas.